Alison Sheri / Elena Wang

Alison Sheri / Elena Wang

Combining craftsmanship and luxurious design, we created a wearable timeless collection that made every woman feel effortlessly chic. By doing this, we defied the fleeting nature of fast fashion and created affordable quality pieces that women would love for years to come. Our journey began with a focus on luxurious knitwear, offering high-quality pieces that merged comfort and style seamlessly. Inspired by both European and American fashion, we developed collections that were not only on-trend but also easy to care for, allowing today's women to effortlessly showcase their personal style.

Our story is one of ambition, fearlessness, and gratitude. From our humble beginnings in a small Montreal apartment with just 12 styles, we’ve evolved into a beloved fashion label celebrated for stylish collections. With over 20 years of experience and a passionate team, we continues to deliver timeless fashion that empowers women to embrace their unique style.